Digital Performance Marketing
The first step in digital performance marketing is taking your business goals, and translating them into quantifiable, data based metrics. Once we’ve determined what’s important to your business and how you want to grow, we’ll work together to develop a custom strategy with the right messaging, visual creative and distribution channels. Then we’ll set up a transparent system of measurement, so we always know what’s working and what’s valuable.
Setup, maintenance, and development of insights for digital measurement. We can execute the technical setup to track and measure the performance of web, social media and e-commerce properties.
Selection of the right digital distribution channels for your specific business, including direct digital display ads, social media and programmatic advertising. Audience creation and segmentation. Email marketing. Creation of advertising creative including copy, imagery and illustration.
Lead generation and audience building
Creating customized campaigns to build a direct, first party audience between potential clients and your business.